PRODUCT 01
B2B Go-to-market platform
- Lead list construction
- Cold email campaign management
- Bespoke marketing material generation
AI VALUE CREATION
We build it.We back it.
We build AI systems with your team. Our aim is simple: we get paid when those systems create measurable value.
Built with you.
Aligned with your success.
From owner-led businesses to global enterprises, we bring strategy and hands-on AI engineering into the work. We build alongside your people, around the opportunities that matter to your business.
Our aim: shared-upside contracts.
We get paid when we make an impact.
Strategy and engineering, embedded in the work.
Start with a result worth building for.
We work with the people closest to the problem to choose a valuable opportunity and agree what success looks like.
A shared definition of success
- The business outcome
- The starting point
- How impact will be measured
Inside your business. Alongside your team.
We bring strategy and hands-on engineering into your workflows, data and systems. Build, test and refine with the people who will use the result.
Working software in your workflow
- Connected to your systems
- Tested with your people
- Built around the real work
The result is the point.
We measure the change against the starting point we agreed. Our aim is a shared-upside contract, so we only get paid when we make an impact.
Measurable value. Aligned incentives.
- Agree the measures
- Track the change
- Tie payment to impact
Make the next move more valuable.
Improve what works and look for the next opportunity. Recurring problems also inform the products we build, extending the reach of our work.
Value that can keep growing
- Improve the workflow
- Find the next opportunity
- Build useful products
Our return follows
your results.
We aim to structure our contracts so we only get paid when we create measurable impact. The outcome, the measure and the terms are agreed together.
Companies of all sizes—from owner-led businesses and growing teams to established enterprises. We start with the opportunity to create impact.
Our aim is to agree a contract that ties our payment to the impact we create. Together, we define the outcome, the starting point, how the change will be measured and what triggers payment. The structure is shaped around the business and the work.
Client work puts us close to real business problems. Recurring needs inform the products we build. Shared upside aligns us with the value we create, while investors can explore opportunities to back the businesses and products we develop.
The next build
starts ahead.
Business value created
TimeThe advantage compounds
Every engagement adds to the whole.
New modules join our shared library, ready to create value for the very next client.
Every engagement adds to the whole.
New modules join our shared library, ready to create value for the very next client.
Scroll to explore how the advantage compounds. This is a conceptual illustration, not measured client results. New modules immediately join the shared orbit and remain available to subsequent clients. Groups of three or four modules with the same primary color connect, flash once, and descend together to form products. Each product’s details appear only after its constellation lands. Scroll up to revisit earlier stages, or select a client engagement to move to that stage.
Selected
work.
Select a case study to explore.
Acquisition intelligence
Property research, ownership and debt intelligence, and investment memos tailored to the way an acquisition team evaluates opportunities.
A closer look at the systems we build.
Hear what GXB customers
have to say:
A few words from the people
we build with.
“What I'm seeing now is vastly different than what I was expecting just 3 months ago… in a superior way.”
“That portal is the most unbelievable thing I've ever seen in my life… You just saved me 20 to 30 minutes of setup work for every one of those going out.”
“I don't know what you weigh, but it's worth that much in gold, dude. This is awesome.”
“This is going so much faster than I expected… We've already eaten an entire leg of the elephant.”
“You will have saved me three or four days' worth of work this month.”
“[Now I'm] able to do that in a third of the time… and we're getting good quality results.”
“You've saved me close to a month's worth of work in the next five months.”
“Whatever I thought we could take it to, you took it two steps further and automated it.”
“He hasn't come back to one thing and said, 'Hey, that's impossible.'”
“What is firing you up the most is also creating a ton of value for the people that are hiring [you].”
“Having worked through the kinks with y'all, I now find myself unable to imagine life without GXBot. Now that I'm addicted to GXBot solving my problems, I am never churning.”
“This is fantastic… You just answered everything I said that I wanted. You already had it.”
“I feel like I'm gonna get more done in the last fifteen years of my career than I did the first forty.”
“The pace of our ability to implement some of this… is really exceeding what we originally thought.”
“We're trading keystrokes for customer touches.”
“I've talked about this for years, but I've never had the infrastructure to be able to go out and implement it.”
“The benchmark for my current search outcome is 30 minutes and 35 bucks… [a few] cents and two minutes is great.”
A point of view.
From the front lines.
Strategy and code.
Same table.
GXB is led by Ricky Bureau and Christian Genco. Strategic rigor. Hands-on engineering. We work with businesses of every size, with a shared ambition to earn our upside through the impact we create.
Your next chapter.
Our shared ambition.
A real business challenge. A result worth building for.